Mgr. Simona Hejdová

Simona gained her extensive experience in trademark law while working at the Industrial Property Office and traineeships at the European Union Intellectual Property Office (EUIPO). In addition to the successful registration of hundreds of trademarks and other industrial rights at home and abroad, she regularly defends rights of her clients to their intellectual property in litigation before authorities and courts. In several legal disputes, she repeatedly managed to recover a highly reasonable compensation of 1 million CZK for her clients. In cases where it is necessary to enforce or defend the client’s rights abroad, she also cooperates with the top foreign attorneys at law and patent attorneys. She also participated in the development of the brand strategy for major domestic and foreign corporations. She uses her expertise in the field of copyright and software law when working with clients from IT and public sector (scientific research organizations and universities). Simona likes to prepare customized contract documentation, ranging from license agreements to copyright works to technology transfer architecture. She stood at the birth of one of the first functional spin-offs. She is also a lecturer and co-author of a commentary on the Trademark Act and the author of several specialized papers in the field of industrial property law.